Tue Dec 4, 2018 6:00pm

The Rebranding of Connecticut

Sponsored by: New Haven Museum

Join the New Haven Museum as Jay Gitlin, professor of history at Yale University, Helen Higgins, former executive director of the Connecticut Trust for Historic Preservation, and Patrick Pinnell, principal of Architecture & Town Planning, LLC, examine “The Rebranding of Connecticut” during a lively panel discussion. A book signing will follow.

According to Gitlin, as Connecticut agriculture and industry began to fade in the 1930s, 40s, and 50s, those in power, from publishers to politicians, began shaping a new identity for the Nutmeg State that continues to define us today. The panel will focus on topics explored in, “Country Acres and Cul-de-Sacs: Connecticut Circle Magazine Reimagines the Nutmeg State, 1938–1952,” a new publication edited by Gitlin, and contributed to by Higgins and Pinnell. The three are members of the Acorn Club, which is dedicated to the advancement of Connecticut history.

The panel will reveal how the issues and images of that period continue to shape us today. Gitlin posits that Connecticut Circle was a fascinating combination of news magazine and real estate prospectus designed to attract a tonier new demographic. It promoted and projected the image of the state as a residential haven suitable for artists, celebrities, gentleman farmers, and those who fled the city to weekend retreats.

Admission: free
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